Its Bigger Than You finds a film series a fun, entertaining way to bring awareness to our cause, but it can get expensive! The vision of a Bollywood Film Series may take some time to gather momentum here in Austin, TX.
Monsoon Wedding was our first viewing that took place December 3rd 2009. Before the film, we took the opportunity to interview some great folks.
Continue to visit our affiliate site Bollywood For A Cause for updates regarding all things IBTU and Bollywood.
We’ve invested much time and energy in discovering the lasting representation for IBTU. It’s important that you know how this whole thing began, and how we came about our progressive strategy. Give us a shout, and let us know what you think.
There wasn’t too much money to spend, but a need for a lasting logo was a definite, so we chose a crowdsource website called Crowdspring. It allowed us to submit out project idea to a global audience of graphic artists, and have them vote on who they thought projected our idea the best. We submitted a reward of $300 bucks to get it going. In a span of 2 weeks, we had 52 entries worlwide. We narrowed our choices to 2 logos. One definitely had an incredible emotional trigger, unfortunately, though, the ‘shadow’ guy was not scaleable or “long lasting”. It was a difficult decision, but we decided on the ‘U’ guy because of its scaleability, its ability to be easily reproduced on many forms of media, and the graphic artists themselves felt it was the best choice. What do you think?
“This is a first for Austin.. I wanna do it again”
I want to personally thank all those who came and enjoyed a warm day of Bollywood shananigans and dance on Jan, 30th 2010 in the Warehouse District Austin. You couldn’t imagine Austin’s curiosity as an army of Bollywood dressed patrons ran downtown scavenging, quizzing, pulling together short films and dancing all in hopes of winning the illustrious prizes granted by our game hosts, the Go Game Texas!
